Browsing Conference Papers by Subject "Consumer"
Now showing items 1-2 of 2
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THE IMPACT OF DIGITAL DISRUPTION ON THE MARKETING AND ADVERTISING FUNCTIONS
(IBC, 2021)Purpose of the study. The introduction of digital technology to the broader marketing and advertising landscape has brought about many changes to the marketing and advertising functions which are making ... -
Implications of residential electricity theft, detection and enforcement: Corruption of consumers and agents
(SAAPAM, 2014)This paper analyses the economic impact of residential electricity theft. Theft and corruption are common in electricity distribution systems worldwide. Electricity theft form part of the revenue protection objectives in ...