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    • Consumers’ preferences for private and national brand food products 

      Wyma, Louise; Van der Merwe, Daleen; Bosman, Magdalena J.C.; Erasmus, Alet C.; Strydom, Herman; Steyn, Faans (Wiley, 2012)
      Consumers' choice of private brands reflects distinct differences in terms of product categories, and indications are that demographic and psychographic factors are also influential in terms of the sales of private vs. ...
    • South African consumers' opinions and consumption of soy and soy products 

      Badham, Jane; Jerling, Johann C.; Bosman, Magdalena J.C.; Harmse, Naomi; Bouwer, Susanna C.; Ellis, Susanna M.; Erasmus, Alet C. (Blackwell, 2009)
      Studies linking diet and health and consumers’ demand for health information, has led to an increasing awareness of the role of nutrition in health and disease. Interest in soy foods and an awareness of its health benefits ...