Browsing Research Output by Author "Slabbert, Elmarie"
Now showing items 1-15 of 15
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Comparing tourists’ and residents’ motivations for travelling to Kruger National Park, South Africa
(AFAHPER-SD, 2014)This study analysed the motivations for visiting South Africa's Kruger National Park, with the aim of identifying similarities and differences between tourists' motives and those of people living near the Park. A factor ... -
Expenditure-based segmentation of visitors to Aardklop National Arts Festival
(Taylor & Francis, 2011)Competition in the festival market has important implications for South African arts/cultural festivals. To assist a festival to remain sustainable, market segmentation is an effective tool to divide existing and potential ... -
Exploring branding associations in festival branding
(Academic journals, 2012)Arts festivals in South Africa are growing tremendously and it has become more important for these types of tourism products to position themselves competitively. Branding plays a major role in positioning and the associations ... -
The influence of length of residency on the social impacts of selected national arts festivals in South Africa
(Kamla-Raj Enterprises, 2013)Festivals in South Africa contribute greatly to the economic and social well-being of communities and offer various benefits. The host community is considered to be one of the key role players in tourism and therefore ... -
The leisure and sport participation patterns of high school learners in Potchefstroom
(University of Stellenbosch, 2011)Leisure and sport activities are thought to be developmentally important because it provides opportunities for skill development and the formation of social relationships during adolescence. Added to this the number and ... -
Market segmentation of visitors to Aardklop National Arts Festival: a correspondence analysis
(Southern African Institute for Management Scientists, 2011)Increasing levels of competition in the festival market have important implications for the profitability and survival prospects of South African arts/cultural festivals. In order for a festival to be sustainable, market ... -
Should arts festivals focus on push or pull factors in marketing efforts?
(African Journal of Hospitality, Tourism and Leisure, 2014)The rapid growth of arts festivals has led to increased competition resulting in festivals competing for visitors‟ money and leisure time. The aim of this article is to determine the importance of motivational push and/or ... -
The socio-economic impact of Africa's oldest marine park
(AOSIS OpenJournals, 2010)South African National Parks (SANParks) plays a major role in the tourism industry and has three primary functions, namely to conserve biodiversity, to create tourism and recreational opportunities and to build strong ... -
Towards an instrument measuring community perceptions of the impacts of festivals
(Kamla-Raj Enterprises, 2012)The sustainability of an event depends on the support of the local community. Currently, community instruments do not measure perceptions of the impacts of events in an integrated manner. This paper is the first step in ... -
Travel behaviour of South African tourism students
(University of Stellenbosch. Department of Sport Science, 2012)When developing and managing tourism products, understanding the travel behaviour of niche markets, such as students can create a competitive advantage for tourism products. The purpose of this research was to determine ... -
Travel behaviour of tourists to a South African holiday resort
(LAM Publishers, 2011)Travel behaviour refers to the way in which tourists behave according to their attitudes before, during and after travelling. Knowledge regarding travel behaviour can assist in marketing, product planning and development ... -
Travel Motivation: a Tale of two marine destinations in South Africa
(2009)This study determines the travel motives of tourists to two marine destinations in South Africa: Jeffreys Bay and Hartenbos. Two surveys were conducted on 202 respondents in Hartenbos and 210 at the Jeffreys Bay. The ... -
Travel motivations of tourists to selected marine destinations
(Wiley, 2011)South Africa is well known for its favourable climate, wildlife and golden beaches. Adding to this, its long summers make its coastline (over 3500 km) even more attractive to tourists around the world, and so are transforming ... -
What really matters to the audience: analysing the key factors contributing to arts festival ticket purchases
(Taylor & Francis, 2012)Competition in the South African arts festival market is an evident problem and is associated with changes in ticket purchase behaviour among performing arts patrons and declining ticket sales. This holds a negative ... -
Who spends and who does not: clustering visitors at a national arts festival
(Sabinet, 2011)The Grahamstown National Arts Festival is the oldest National Arts Festival in South Africa and was founded in 1974. This celebration of the arts takes place over a period of eleven days with the main festival running over ...
