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Now showing items 1-9 of 9
Lessons in managing the visitor experience at the Klein Karoo National Arts Festival
(Clute Institute, 2012)
The event industry, in particular arts festivals, is one of South Africa’s fastest growing tourism sectors in tourism industry. However, only minimal research has been done to identify factors that arts festival visitors ...
Determinants of visitor expenditure at the Tsitsikamma National Park
(Sabinet, 2012)
The Tsitsikamma National Park is Africa's oldest and largest marine reserve. It has considerable importance for the community and the region. In the face of declining government funding, it needs to attract more high ...
The influence of the economic recession on visitors to the Kruger National Park
(Sabinet, 2012)
The aim of this study was to identify the determinants of demand of visitors for the Kruger National Park (KNP) during a recession. From 355 questionnaires, the results revealed the following determinants that influenced ...
The question is not whether to promote or not to promote, but rather when to promote
(Taylor & Francis, 2012)
The Klein Karoo National Arts Festival (KKNK) is one of South Africa's largest and most popular arts festivals. The success of the festival is dependent on the number of tickets sold. Therefore, in order to ensure an ...
Identifying the "big spenders" at a national arts festival
(University of the Free State, 2012)
This article aims to apply expenditure-based segmentation to visitors to the Klein Karoo National Arts Festival. Surveys conducted at the Festival from 2005 to 2011 and ANOVA analyses were used to divide the visitors into ...
Why do fans attend World Wrestling Entertainment?
(University of Stellenbosch. Department of Sport Science, 2012)
This research examined the travel motives of South African World Wrestling Entertainment (WWE) fans at a live Smackdown event in July 2011, which was part of the WWE’s world tour. Based on these motives, different market ...
Determinants of visitor spending: an evaluation of participants and spectators at the Two Oceans Marathon
(IP Publishing, 2012)
This paper investigates the socio-demographic and behavioural determinants that influence visitor expenditure at the Two Oceans Marathon in South Africa, based on a participant and spectator survey conducted at the race ...
When do festinos decide to attend an Arts festival? An analysis of the Innibos National Arts Festival
(Taylor & Francis, 2012)
Festival-goers (“festinos”) put time and effort into deciding to attend a festival, and the way they decide what to see and the length of time they take to decide vary greatly. To attract those who buy tickets for shows—sales ...
The relationship between visitor spending and repeat visits: an analysis of spectators at the Old Mutual Two Oceans Marathon
(AOSIS, 2012)
PURPOSE: The purpose of this research is to determine the relationship between visitor spending patterns, and previous and planned return visits as well as demographic and trip characteristics of supporters to the Old ...