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Lessons in managing the visitor experience at the Klein Karoo National Arts Festival
(Clute Institute, 2012)
The event industry, in particular arts festivals, is one of South Africa’s fastest growing tourism sectors in tourism industry. However, only minimal research has been done to identify factors that arts festival visitors ...
Finding the key to success: a visitors' perspective at a National Arts Festival
(AOSIS, 2012)
Purpose and/or objectives: The purpose of this article was to segment festival visitors at the Klein Karoo National Arts Festival (KKNK) based on their travel motives and their ratings of the Key Success Factors (KSFs) in ...