Browsing Economic and Management Sciences by Subject "Marketing strategies"
Now showing items 1-4 of 4
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An analysis of precision agriculture in the South African summer grain producing areas
(North-West University, 2011)Both globally and locally, agriculture faces ever increasing challenges such as high input costs, strict environmental laws, decrease in land for cultivation and an increase in demand due to the growing global population. ... -
Assessing the effectiveness of information systems for SMEs growth and failure prevention in Lesotho
(North-West University (South Africa), 2023)The majority of the Small and Medium Enterprises (SME’s) fail to reach at least five years of operation. Their failure may be attributed to lack of accountability and technological advancement. The study, therefore, aimed ... -
Marketing strategies during the recent recession in selected companies
(North-West University, 2010)Even a well planned marketing strategy may fail if a country or region goes through a rapid business decline. As consumers' income drops, they must shift their spending patterns. They may have to simply do without some ... -
Travel behaviour of visitors to ATKV-Natalia Resort
(2010)The purpose of this study was to determine the travel behaviour of tourists to a ATKV resort, more specifically ATKV-Natalia. Numerous studies on travel behaviour has been done, but none of them indicated that it was ...