Browsing by Subject "Pricing"

Now showing items 1-2 of 2

    • Credit price optimisation within retail banking 

      Terblanche, S.E.; De la Rey, T. (Operations Research Society of South Africa, 2014)
      The willingness of a customer to pay for a product or service is mathematically captured by a price elasticity model. The model relates the responsiveness of customers to a change in the quoted price. In addition to ...

    • 'n Ondersoek na die gebruik van multikriteriametodes vir strategiese prysbeleid 

      Bell, Anna-Marie (North-West University, 2003)
      Products are priced in order to sell them and make a profit. Every firm, therefore, needs a pricing strategy. Such a strategy should be simple. It should ensure simplicity in tactics and decisions and minimize complications. It ...