Political economy of History textbook publishing during apartheid (1948-1994): Towards further historical enquiry into commercial imperatives
Abstract
The provision of textbooks in apartheid South Africa (1948-1994), a source of
controversy and media interest in recent years, is placed in historical perspective,
with particular reference to History textbook production. Michael W Apple
(1993) proposes an analytical framework of political economy to enable better
understanding of the tensions behind textbook production and distribution.
During apartheid bureaucratic structures and commercial imperatives gave rise
to a conformist ethos that stifled innovation. The textbook approval and adoption
processes led publishers into adopting strategies to ensure approval for and approval
of their textbooks. To avoid friction with education departments, editors urged selfrestraint
on their writers and instructed them in how to write officially approvable
manuscripts. While some authors were disappointed, most wrote to satisfy their
publishers, often resorting to copying the content and style of previously-approved
textbooks. Focusing on History textbooks as a field of publishing history, this
study synthesises existing primary and secondary sources, further supplemented by
interviews with former History textbook writers and editors.