Now showing items 21-40 of 94

    • Expenditure-based segmentation of tourists to the Kruger National Park 

      Pienaar, Jacobus; Saayman, Melville; Van Der Merwe, Petrus (University of the Free State & Sun Media, 2009)
      The Addo Elephant National Park is one of only a few national parks in the world that offers the Big 7 experience and is therefore one of South Africa's prime tourism destinations. The park plays an important role in the ...
    • Expenditure-based segmentation of visitors to the tsitsikamma national park 

      Kruger, Martinette; Saayman, Andrea; Saayman, Melville (The Department of Business, University of Johannesburg, 2010)
      Purpose and / or objectives : The purpose of this article is to apply expenditure-based segmentation to visitors at the Tsitsikamma National Park. The objective of the research is twofold, to identify the socio-demographic ...
    • Exploring South Africa’s ‘black diamonds’ at live music performances 

      Kruger, Martinette; Saayman, Melville (AOSIS, 2014)
      Problem under investigation: This exploratory study fills a gap in the literature by profiling ‘black diamonds’, the South African up-and-coming middle-class market, at live music concerts. Design, methodology and ...
    • Factors influencing pricing in the accommodation sector in South Africa 

      Saayman, Melville; Du Plessis, Engelina (University of Pretoria, 2011)
      Price is a significant factor of competitiveness. Price is a complex issue and is determined by a variety of demand and supply factors. These factors also differ from industry to industry. The purpose of this article is ...
    • First-time versus repeat visitors at the Kruger National Park 

      Kruger, Martinette; Saayman, Melville; Hermann, Uwe P. (AOSIS, 2014)
      Purpose: The aim of this research is to segment visitors at the Kruger National Park based on the frequency of visitation in order to distinguish between first-time and repeat park visitors. Problem investigated: The ...
    • First-time versus repeat visitors: the Volksblad Arts Festival 

      Kruger, Martinette; Saayman, Melville; Strydom, Albert (Sun Media Bloemfontein (SUNMeDIA), 2010)
      This article focuses on the differences and/or similarities between first-time and repeat visitors at the Volksblad Arts Festival as an alternate approach to market segmentation. The research was conducted by means of a ...
    • Forecasting tourist arrivals in South Africa 

      Saayman, Andrea; Saayman, Melville (2010)
      The aim of this paper is to model and forecast tourism to South Africa from the country's main intercontinental tourism markets. These include Great Britain, Germany, the Netherlands, the United States of America and France.
    • Grading and price in the accommodation sector of South Africa 

      Saayman, Melville; Du Plessis, Engelina (Sun Media, Bloemfontein, 2011)
      Hierdie artikel fokus op ’n analise van die verhouding tussen gradering en prys in die akkommodasie-sektor in Suid-Afrika. Die navorsing is uitgevoer in samewerking met die hoofrolspelers in die akkommodasie-sektor naamlik ...
    • Green management in hotels: a supply-side analysis 

      Mbasera, Miriam; Du Plessis, Engelina; Saayman, Melville; Kruger, Martinette (De Gruyter Open; ASERS, 2016)
      Tourism is one of the largest industries in the world and an important economic tool. However, it also has many negative effects on the environment. Hotels, as part of the tourism industry, have a significant impact on the ...
    • How green are visitors at a green wine destination in South Africa? 

      Kruger, Martinette; Saayman, Melville (SUN MeDIA Bloemfontein, 2013)
      Policies that focus on the protection of the environment are continuously being developed to combat the devastating effects of global warming on, among others, the wine industry. This article segments and analyses wine ...
    • Identifying risks facing the South African tourism industry 

      Shaw, Gordon; Saayman, Melville; Saayman, Andrea (University of Pretoria. Faculty of Economic and Management Sciences, 2012)
      Even though risks certainly influence travel and tourism patterns, very little research has been conducted into how the industry generally perceives and manages risks. This article aims to (i) identify the risks the South ...
    • Identifying the "big spenders" at a national arts festival 

      Kruger, Martinette; Saayman, Andrea; Saayman, Melville (University of the Free State, 2012)
      This article aims to apply expenditure-based segmentation to visitors to the Klein Karoo National Arts Festival. Surveys conducted at the Festival from 2005 to 2011 and ANOVA analyses were used to divide the visitors into ...
    • The impact of hunting for biltong purposes on the SA economy 

      Rossouw, Riaan; Saayman, Melville; Van Der Merwe, Petrus (University of Johannesburg, Johannesburg, 2011)
      The purpose of this article is to estimate the economic impact of biltong hunting in South Africa.
    • Impact of off-road vehicles (ORVs) on ghost crabs of sandy beaches with traffic restrictions: a case study of Sodwana Bay, South Africa 

      Lucrezi, Serena; Saayman, Melville; Van der Merwe, Peet (Springer Verlag, 2014)
      Off-road vehicles (ORVs) are popular in coastal recreation, although they have negative impacts on sandy shores. In South Africa, ORVs are banned from most coastal areas, while some areas are designated for restricted ORV ...
    • The impact of tourism on poverty in South Africa 

      Krugell, Willem Frederik; Rossouw, Riaan; Saayman, Melville (Taylor & Francis, 2012)
      This paper evaluates the potential impact of tourism on poverty in South Africa on the basis of recent survey data on international tourism spending patterns. It looks at three scenarios, using an applied general equilibrium ...
    • The influence of the economic recession on visitors to the Kruger National Park 

      Scholtz, Marco; Saayman, Melville; Kruger, Martinette (Sabinet, 2012)
      The aim of this study was to identify the determinants of demand of visitors for the Kruger National Park (KNP) during a recession. From 355 questionnaires, the results revealed the following determinants that influenced ...
    • Key Success Factors in Managing a conference centre in South Africa 

      Burger, Elizna; Saayman, Melville (University of Stellenbosch, 2009)
      The purpose of this paper was to identify the key success factors (KSFs) in managing a conference centre. South Africa has experienced a significant increase in international tourist arrivals as well as an increase in ...
    • Key success factors in managing a visitors' experience at a South African international airport 

      Du Plessis, L.; Saayman, Melville; Potgieter, Marius (Sabinet, 2014)
      These days, visitors to airports are more discerning than before and continuously seek new and meaningful experiences. This approach has caused airports to evolve from being, simply, a point of transit for visitors into ...
    • Key success factors of managing the Robertson Wine Festival 

      Marais, Michelle; Saayman, Melville (Sun Media, Bloemfontein, 2011)
      Abstract: Key success factors of managing the Robertson Wine Festival. The Robertson Wine Festival is one of South Africa’s largest wine festivals. The uniqueness of this wine festival is that it takes place on an existing ...
    • The leisure and sport participation patterns of high school learners in Potchefstroom 

      Fourie, Johannes Jakobus; Saayman, Melville; Slabbert, Elmarie (University of Stellenbosch, 2011)
      Leisure and sport activities are thought to be developmentally important because it provides opportunities for skill development and the formation of social relationships during adolescence. Added to this the number and ...