Browsing Faculty of Economic and Management Sciences by Author "Le Roux, Albertus"
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Student perceptions of customer experience in a higher education environment
Van Rensburg, Renier J.; Le Roux, Albertus (AOSIS, 2014)Orientation: Higher education institutions (HEIs) are facing many challenges such as intense competition and a decrease in government subsidies. Creating more satisfied undergraduate students with a high level of loyalty ...