Browsing Faculty of Economic and Management Sciences by Subject "price"
Now showing items 1-3 of 3
-
Customer satisfaction and relationship intention within the South African clothing retail industry
(MC Cant, 2015)Despite criticism of the effective use of relationship marketing in mass consumer markets, retailers are increasingly investing in relationship marketing tactics to retain customers, thereby necessitating a thorough ... -
The relationship between value for money, motives and experience of tourists to the Kruger National Park
(Prof. Ansie Lessing, 2015)National parks play an important role in countries' quest to attract tourists to generate revenue, to uplift the community and to sustain a competitive advantage. Providing value for money for tourists could confirm this ... -
Understanding value for money at a live music performance
(Prof. Ansie Lessing, 2015)Value for money is a complex concept and might differ between people, events and industries. The perceptions towards value for money may be influenced by a number of factors. Thus, the aim of this research was to determine ...