Browsing Faculty of Natural and Agricultural Sciences by Subject "tourism"
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A dimensional analysis of destination image variables in a south african context: an exploratory study
(The Social Sciences Research Society, 2016)It is generally accepted in tourism literature that destination image (DI), the importance of which is universally acknowledged, is often used as a significant element for local tourists in the choice of a vacation ... -
Determining the motivating factors for the general use of social media amongst tourists to South Africa
(The Social Sciences Research Society, 2016)The remarkable growth in information technology has led businesses to appreciate the power and potential of online marketing, rather than merely focussing their promotional activities and goals on production and sales. ...