Show simple item record

dc.contributor.authorDu Plessis, E.
dc.contributor.authorSaayman, M.
dc.date.accessioned2017-03-15T13:09:01Z
dc.date.available2017-03-15T13:09:01Z
dc.date.issued2015
dc.identifier.citationDu Plusses, E. & Saayman, M. 2015. Understanding value for money at a live music performance. Journal of contemporary management, 12:1–19. [https://journals.co.za/content/jcman/12/1/EJC165218]en_US
dc.identifier.issn1815–7440
dc.identifier.urihttp://hdl.handle.net/10394/20837
dc.identifier.urihttps://journals.co.za/content/jcman/12/1/EJC165218
dc.description.abstractValue for money is a complex concept and might differ between people, events and industries. The perceptions towards value for money may be influenced by a number of factors. Thus, the aim of this research was to determine the factors that influence value for money as well as the relationship between travel motives and value for money when attending a live music performance. To achieve this goal, a survey was conducted at two Eagles concerts in South Africa. 889 usable questionnaires were obtained. Factor analyses in SPSS were carried out and a regression analysis was used to further analyse the data. Findings from this research entailed four factors concerning value for money: performance quality, ancillary quality, souvenirs and exchange rate. The research further highlighted a strong relationship between value for money and motives, with performance quality (PQ) being the most significant. This study makes a valuable contribution to the industry in terms of literature and knowledge.en_US
dc.language.isoenen_US
dc.publisherProf. Ansie Lessingen_US
dc.subjectMotivesen_US
dc.subjectmusic concertsen_US
dc.subjectpriceen_US
dc.subjectqualityen_US
dc.subjecttourismen_US
dc.subjectvalue for moneyen_US
dc.titleUnderstanding value for money at a live music performanceen_US
dc.typeArticleen_US
dc.contributor.researchID10811281 - Du Plessis, Engelina
dc.contributor.researchID10201424 - Saayman, Melville


Files in this item

Thumbnail

This item appears in the following Collection(s)

Show simple item record