Browsing Electronic Theses and Dissertations (ETDs) by Subject "Clothing retailer"
Now showing items 1-2 of 2
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The interrelationship between relationship intention, relationship quality and customer loyalty in the clothing retail industry
(North-West University (South Africa) , Potchefstroom Campus, 2016)Subdued economic conditions, increased competition and product parity have forced clothing retailers to augment their customer loyalty by following relationship marketing strategies. Increased investment in such strategies ... -
Investigating online complaint intention and service recovery expectations of clothing retail customers
(2014)The retail industry is faced with increased customer service demands and a competitive market environment. For retailers to survive in a competitive marketplace, a customer orientation is vital in order to establish and ...