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Customer service expectations from South African alcoholic beverage suppliers in urban and rural areas
To be successful in the current highly competitive market a South African alcoholic beverage supplying company (SAABSC) must guarantee customer service and service quality. Such companies have to focus their efforts on ...
Customer service expectations from alcoholic beverage suppliers in the North West Province
(North-West University (South Africa), 2012)
South Africa has a highly competitive alcoholic beverage market. All role-players in this market place a huge emphasis on service delivery and customer service, due to the fact that these two aspects can be the determining ...