Browsing Economic and Management Sciences by Subject "Market"

Now showing items 1-6 of 6

    • An evaluation of the risks in South African citrus farming 

      De Bruin, Anne-Marie (North-West University (South Africa), 2023)
      The citrus industry in South Africa faces many of the same challenges as other industries, which can be associated with emerging economies. However, because it is such a lucrative and promising industry, it is advisable ...

    • The impact of price discrimination on tourism demand 

      Fouché, Elizabeth Maria (North-West University, 2005)
      The primary goal of this study was to determine the impact of price discrimination on tourism demand. Four objectives were defined with reference to the primary research goal. The first objective was to analyse the ...

    • The living standards measure as a market segmentation tool for selected retailers 

      De Jager, Nedia (North-West University, 2004)
      Businesses have realised that they cannot appeal to all consumers in the marketplace. Consumers are too numerous, geographically wide-spread, and too varied in their needs and buying practices. Furthermore, the business ...

    • The needs of tourists with disabilities 

      Snyman, Janetta Adriana (Potchefstroom University for Christian Higher Education, 2002)
      The tourism industry involves people with specific but different needs to be satisfied, whether one is able-bodied or has a disability. People with disabilities are a global phenomenon and research indicated that 600 million ...

    • A sustainable marketing strategy for Dutch tourists to South Africa 

      Uys, Maria Catharina (North-West University, 2003)
      The Netherlands is South Africa's fifth most important market and therefore South Africa has to maintain this market potential. If South Africa can maintain a steady growth rate of between 3-5% it would be a very sustainable ...

    • Visitor segmentation of arts festivals : a comparative study of three events 

      Pissoort, Véronique (North-West University, 2007)
      The purpose of this study was to identify tourist profiles as a segmentation variable for three festivals (Innibos, Oppikoppi and Volksblad). Numerous segmentation studies have been done in the past; however, few were ...