Now showing items 1-5 of 5

    • An ecotourism rating system for South African National Parks 

      Bothma, Lee-Ann (2015)
      Ecological travel (ecotourism) is the “next big thing”. To experience nature up close and personal is to backpack off the beaten track and these days this is the “hippest” way to travel. Ecotourism is seen as the most ...
    • The effectiveness of dual branding in the agricultural sector 

      Van Staden, Hendrik Lodewyk (North-West University, 2008)
      The study deals with the concept of competing in the market with a dual branding strategy against mono-brands. The research, more specifically, examines the market awareness of the brand regarding the company versus the ...
    • An evaluation of the effectiveness of the audit committee in the Westonaria Local Municipality 

      Chaka, Matsiliso Merriam (2013)
      Audit committees are an integral part of good corporate governance and their establishment strengthens the credibility of governments. As a foundation of good governance, audit committees are positioned to provide an ...
    • Identifying internet marketing principles relevant to generic marketers 

      Bevan-Dye, Ayesha Lian (North-West University (South Africa), Vaal Triangle Campus, 2005)
      To deliver the type of marketing graduate that meets industry demand necessitates that marketing curricula content be continuously updated to keep pace with the dynamic marketing environment. One of the major trends ...
    • Work ethics of employees in the platinum mine industry 

      Phale, Antoinette Sephiwe (North-West University, 2003)
      There are different factors that contribute to the development of work ethics. One such factor is the individual in relation to the work, the organisation and the environment. Work ethics are believed to be related to ...